This lecture will present how it is possible to grow your contact lens business, not only to help your patients but also your business. It will discuss what is happening with myopia and myopia control, and present the impact of increasing paediatric contact lens fits. It will also look at how optometry has tended to communicate with patients and present alternative approaches.

This webinar was delivered as part of the Contact Lens Live event on 13th November 2022.

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